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Are you limiting the value of quantitative research?

Koen Pauwels comments on the use of quantitative research in the marketing research industry for Quirks.

Published

September 25, 2017

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https://www.quirks.com/articles/are-you-limiting-the-value-of-quantitative-research

Koen Pauwels comments on the use of quantitative research in the marketing research industry for Quirks.