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Northeastern University Center for Emerging MarketsCenter for Emerging Markets


Faculty Fellows’ Publications: Emerging Markets

Emerging Economies and Multinational Enterprises

Elitsa Banalieva (with L. Tihanyi, T. Devinney, & T. Pedersen)

Volume 28 of the Advances in International Management focuses on the opportunities and challenges for multinational enterprises that consider emerging economies as their destinations or their homes. Chapters in this volume examine the rise of home-grown multinational enterprises in emerging economies and the challenges they face when they enter developed markets. They also analyze the co-evolution of and the dynamic interaction between market institutions and business organizations in emerging economies. The volume provides a forum for thought-provoking ideas, empirical research, and discussions, and is ideal for researchers and doctoral students whose work touches emerging markets.

Alvaro Cuervo-Cazurra, William Newburry, and Seung Ho Park

Emerging market multinationals are becoming leaders in their industries, able to compete on equal terms with firms from advanced economies, but their paths toward global leadership are not always smooth. This book examines the specific challenges faced by emerging market multinationals as they seek to develop their international operations and proposes actionable solutions for them. The authors seamlessly combine academic analyses with a rich selection of real-world cases to provide a clear framework for understanding some of the barriers that prevent firms from emerging economies from succeeding abroad and show readers what actions can be taken to achieve sustained international growth. With clear, concise arguments and examples that bring the discussion to life, this insightful book will appeal to managers and students alike.

Firms within Families: Enterprising in Diverse Country Contexts
Edward Elgar, 2015

Jennifer E. Jennings, Kimberly A. Eddleston*, P. Devereaux Jennings, and Ravi Sarathy**
*Professor of Entrepreneurship & Innovation, **Professor of International Business & Strategy
CEM Fellows

This book investigates the “double embeddedness” of business ownership and management through two illuminating sets of empirical studies. Part I focuses upon the family-oriented goal of socio-emotional wealth and its association with a firm’s strategic orientations, strategies and performance. Part II examines strategies and experiences at the work–family interface and their implications for an owner-manager’s psychological well-being. Both parts feature diverse studies from the United States, Switzerland/Germany, China, Brazil, and India.

gaining freedoms

Gaining Freedoms: Claiming Space in Istanbul and Berlin

Stanford University Press, 2015

Berna Turam Associate Professor of Sociology and International Affairs, and CEM Fellow

Drawing on more than seven years of fieldwork in three contested urban sites—a downtown neighborhood and a university campus in Istanbul, and a Turkish neighborhood in Berlin—Berna Turam shows how democratic contestation echoes through urban space. Countering common assumptions that Turkey is strongly polarized between Islamists and secularists, she illustrates how contested urban space encourages creative politics, the kind of politics that advance rights, expression, and representation shared between pious and secular groups. Ultimately, Turam argues that the process of democratization is not the reduction of conflict, but rather the capacity to form new alliances out of conflict.

Differentiating for Success: Securing Top Talent in the BRICs 
Ernst & Young, 2014 Paula Caligiuri, CEM Fellow

For many years, employers have been discussing how to retain top talent in emerging markets. In this report, CEM Fellow Prof. Paula Caligiuri draws on Ernst & Young’s extensive experience and research to look at how companies can use more targeted intervention to attract and retain key people, and to grow profitability as a result. This has been a particularly pressing problem for companies in the US, Nordics, and Europe that are looking for growth in emerging markets to offset low growth prospects in their domestic markets. 

Understanding Multinationals from Emerging Markets

Understanding Multinationals from Emerging Markets
Cambridge University Press, 2014
Alvaro Cuervo-Cazurra and Ravi Ramamurti, Eds.

Why have relatively poor and underdeveloped countries been able to spawn so many global firms in the last two decades? Are emerging market multinationals (EMNCs) really different from successful multinationals from developed economies? This book tackles these and other fundamental theoretical questions about EMNCs. A distinguished group of researchers assesses the unique strategies and behavior of successful EMNCs, from the Chinese telecommunications firm Huawei to the Indian conglomerate Tata, to the South African beverages firm SABMiller. They address a range of topics, such as the drivers of internationalization by EMNCs; their distinctive process capabilities; how they catch up with established rivals on technology; how state ownership or business-group affiliation affects their behavior; and why they sometimes relocate their headquarters to advanced economies. The book is meant for scholars and graduate students in global strategy and international business, as well as management consultants.

Global Markets and Government Regulation in Telecommunications
Cambridge University Press, 2013
Kirsten Rodine-Hardy

In recent years, liberalization, privatization, and deregulation have become commonplace in sectors once dominated by government-owned monopolies. In telecommunications, for example, during the 1990s, more than 129 countries established independent regulatory agencies and more than 100 countries privatized the state-owned telecom operator. Why did so many countries liberalize in such a short period of time? For example, why did both Denmark and Burundi, nations different along so many relevant dimensions, liberalize their telecom sectors around the same time? Kirsten L. Rodine-Hardy argues that international organizations – not national governments or market forces – are the primary drivers of policy convergence in the important arena of telecommunications regulation: they create and shape preferences for reform and provide forums for expert discussions and the emergence of policy standards. Yet she also shows that international convergence leaves room for substantial variation among countries, using both econometric analysis and controlled case comparisons of eight European countries. 

The Competitive Advantage of Emerging Market Multinationals
Cambridge University Press, 2013
Peter J. Williamson and Ravi Ramamurti, Eds.

Multinationals from the BRIC countries are a new and powerful force in global competition and are challenging the incumbency of much older global companies from the developed world. Emerging market multinationals (EMNEs) now account for a quarter of foreign investment in the world, are a prolific source of innovation and make almost one in three cross-border acquisitions globally. Despite this, traditional theories of international business do not provide a satisfactory explanation of their behaviour or performance. The authors of this book shine new light on the rise of the EMNEs and how they have built a competitive advantage through innovation, novel configurations of their international value chains, and the acquisition of companies overseas. Any manager, policy maker or researcher who wishes to understand the emergence of this new breed of multinationals will find this book an invaluable resource. 


Chinese Justice: Civil Dispute Resolution in Contemporary China
Cambridge University Press, 2011
Margaret Woo and Mary E. Gallagher, Eds.

Chinese Justice analyzes whether China’s thirty years of legal reform have taken root in Chinese society by examining how ordinary citizens are using the legal system in contemporary China. It is an interdisciplinary look at law in action and at legal institutions from the bottom up – that is, beginning with those at the ground level who are using and working in the legal system. It explores the emergent Chinese conception of justice – one that seeks to balance Chinese tradition, socialist legacies, and the needs of the global market. Given the political dimension of dispute resolution in creating, settling, and changing social norms, this volume contributes to a greater understanding of political and social change in China today and of the process of legal reforms generally.

The Future of Foreign Direct Investment and the Multinational Enterprise
Emerald Publishing , 2011
Ravi Ramamurti and Niron Hashai, Eds.

Foreign direct investment (FDI) has soared and multinational enterprises (MNEs) have grown in numbers and complexity as globalization has intensified. This volume takes stock of important new issues relating to FDI and MNEs in a changing world. Contributors are distinguished international business scholars who have written specifically for the book in their areas of expertise. The volume focuses on four key areas: How do managers and firms make internationalization decisions? How does the national origin of MNEs affect their competitive advantages and strategies, particularly those spawned by emerging markets? How is the scope of MNEs changing, in terms of what gets done inside and outside the firm, product vs. geographic diversification, manufacturing vs. services, and the pace of internationalization? And finally, what can or should governments do to harness MNEs for the greater good? In each area, authors propose interesting and important questions for further research. The volume is a Festschrift to Yair Aharoni of Tel Aviv University, whose pioneering research, including the seminal book, The Foreign Investment Decision Process (1966), helped launch the systematic study of FDI and MNEs almost fifty years ago.


Emerging Multinationals in Emerging Markets
Cambridge University Press, 2009
Ravi Ramamurti and Jitendra V. Singh, Eds.

Why have so many firms in emerging economies internationalized quite aggressively in the last decade? What competitive advantages do these firms enjoy and what are the origins of those advantages? Through what strategies have they built their global presence? How is their internationalization affecting Western rivals? And, finally, what does all this mean for mainstream international business theory? In Emerging Multinationals in Emerging Markets, a distinguished group of international business scholars tackle these questions based on a shared research design. The heart of the book contains detailed studies of emerging-market multinationals (EMNEs) from the BRIC economies, plus Israel, Mexico, South Africa, and Thailand. The studies show that EMNEs come in many shapes and sizes, depending on the home-country context. Furthermore, EMNEs leverage distinctive competitive advantages and pursue distinctive internationalization paths. This timely analysis of EMNEs promises to enrich mainstream models of how firms internationalize in today's global economy.
---Cambridge University Press 

International Management Behavior, 6th Edition
John Wiley and Sons, Inc. 2009
Henry W. Lane, Martha Maznevski, Joerg Deetz, and Joseph DiStefano

Now in its sixth edition, International Management Behavior continues to help students develop the knowledge, perspective, and skills they need in order to conduct global business successfully. The combination of well-chosen, new and classic cases, as well as a completely revised text, provides excellent exposure to real-life management issues and a field-tested framework for understanding cross-cultural dynamics. Elimination of the readings has provided for greater flexibility and customization.

For the sixth edition, the structure of the book has been totally revised and the text thoroughly updated to Reflect the authors’ recent experiences. Material in the original chapters has been expanded and there are new chapters on managing change in global organizations and one on managing global teams and networks. The concept of the global mindset is used as the integrating theme that establishes a framework for the book making it applicable at both individual/team and organization levels. This book continues its tradition and orientation about managing people from different cultures and managing global organizations to get effective results. --John Wiley and Sons, Inc.

Small Arms and Security: New Emerging International Norms
Routledge, 2009
Denise Garcia

This book examines the emergence of new international norms to govern the spread of small arms, and the extent to which these norms have been established in the policies and practices of states, regions, and international organizations. It also attempts to establish criteria for assessing norm emergence, and to assess the process of norm development by comparing what actually happens in the multilateral level. If norm-making on small arms and related multilateral negotiations have mostly dealt with “illicit arms”, and most of the norms examined here fall on the arms supplier side of the arms equation, the author argues that the creation of international norms and the setting of widely agreed standards amongst states on all aspects of the demand for, availability, and spread of both legal and illegal small arms and light weapons must become central to the multilateral coordination of policy responses in order to tackle the growing violence associated with small arms availability.

Global Studies: China
McGraw-Hill/Dushkin, 2007 edition
Suzanne Ogden

GLOBAL STUDIES is a unique series designed to provide comprehensive background information and selected world press articles on the regions and countries of the world.

Corporate Governance in Russia
Edward Elgar Publishing, 2005
Sheila Puffer, Stanislav V. Shekshnia, and Daniel J. McCarthy

Given the past decade of abuse of shareholder rights, corporate governance is essential for Russia’s future. In this comprehensive volume, an international group of contributors - academics, corporate executives, government officials, policymakers, specialists from nongovernmental organizations, and legal experts - examine the crucial role of corporate governance as well as the external institutions and forces that affect it. Offering coverage from numerous perspectives, the contributors explore external and institutional influences on corporate governance, its workings within corporations, and the relationships between boards of directors, managers, shareholders, and the government. Case studies of three major companies illustrate the challenges and opportunities involved in creating sound practices. The concluding section provides a summary of the current situation and discusses implications for the future of Russia’s corporate governance. A valuable source of information, Corporate Governance in Russia is a must-read for business people, government officials, academic researchers, students, and all those interested in Russia and what the future holds. 


Inklings of Democracy in China
Harvard University Press, 2002
Suzanne Ogden

Since 1979 China’s leaders have introduced economic and political reforms that have lessened the state’s hold over the lives of ordinary citizens. By examining the growth in individual rights, the public sphere, democratic processes, and pluralization, the author seeks to answer questions concerning the relevance of liberal democratic ideas for China and the relationship between a democratic political culture and a democratic political system. The author also looks at the contradictory impulses and negative consequences for democracy generated by economic liberalism.

Unresolved issues concerning the relationships among culture, democracy, and socioeconomic development are at the heart of the analysis. Nonideological criteria are used to assess the success of the Chinese approach to building a fair, just, and decent society.
---Harvard University Press

Faculty Associate Publications: Other 

Development at the WTO
Oxford University Press, 2012
Sonia E. Rolland

Seeking to open paths for reconsidering the trade and development relationship at the WTO, this book takes into account both the heritage of the trade regime and its present dynamics. It argues that the institutional processes for creating and implementing trade rules at the WTO and the actual regulatory outcomes are inseparable. A consideration of the development dimension at the WTO must examine both jointly.

It shows that the shortcomings of the Doha Development Round are in part due to the failure to assess trade rules as part of the legal processes and institutions that produced them. This book devotes significant analysis to the systemic impact of the WTO as an institution on developing and least developed members. From a pragmatic perspective, it provides a coherent and systematic analysis of the legal meaning, the implementation, and the adjudication of special and differential treatment rules for developing members. It then evaluates the different regulatory approaches to trade and development from a more theoretical perspective. The book finishes by presenting a range of proposals for a better balance between trade liberalization and the development needs of many WTO members.
---Oxford University Press 

Governing Uncertainty: Environmental Regulation in the Age of Nanotechnology
RFF Press, 2010
Christopher Bosso, Ed.

Nanotechnology promises to transform the materials of everyday life, leading to smaller and more powerful computers, more durable plastics and fabrics, cheap and effective water purification systems, more efficient solar panels and storage batteries, and medical devices capable of tracking down and killing cancer cells or treating neurological diseases. Policy analysts predict a radical change in the industrial sector; at present, the U.S. government spends nearly $2 billion annually on nanotechnology research and development. Yet the nanotechnology revolution is not straightforward. Enthusiasm about nanotechnology’s future is tempered by recognition of the hurdles to its responsible development, including the capacity of government to support technological innovation and economic growth while also addressing potential environmental and public health impacts.

This is the first volume to engage scholarly perspectives on environmental regulation in light of the challenges posed by nanotechnology. Contributors focus on the overarching lessons of decades of regulatory response, while posing a fundamental question: How can government regulatory systems satisfy the desire for scientific innovation while also taking into account the direct and indirect effects of 21st century emerging technologies, particularly in the face of scientific uncertainties? With perspectives from economics, history, philosophy, and public policy, this new resource illuminates the various challenges inherent in the development of nanotechnology and works towards a reconceptualization of government regulatory approaches. ---RFF Press