Faculty/Staff Current Students

Branding the Family Business

Speaker: Evelyn J. Starr, E. Starr Associates
Location: Boston Marriott Newton - 2345 Commonwealth Ave., Newton, MA 02466


Branding the Family Business
from the Inside Out:

It's All About Culture

March 8, 2017

7:30-8:00 AM - Breakfast and Networking
8:00-10:00 AM - Presentation

Your company culture and operations affect how the world sees your brand and, consequently, the success of your family business.

Working on your culture first not only sets your company up for greater success, it also creates a better work environment and a more cohesive foundation on which to build your brand. 

At this program, we will discuss how other family businesses have addressed internal challenges and what business benefits have resulted.

Click here to register on our Eventbrite page

For more information, email Grace (Oliveira) Wyld at g.oliveira@northeastern.edu