Faculty/Staff Current Students

6th Annual CEM Symposium

Speaker: Jonathan Berman, Ömür Budak, Lourdes Casanova, Bhasker Natarajan, Humberto Ribeiro, Joel Schwartz, Wiebe Tinga
Location: Raytheon Amphitheater, Northeastern University

Northeastern University Center for Emerging Markets and the D'Amore-McKim School of Business in association with Cornell University's Emerging Markets Institute present:

Beyond the BRICs

Second-tier emerging markets in Africa, Asia, and Latin America are booming. Should your organization enter these markets? What will it take to succeed? Attend our 6th annual symposium and find out.

You can attend the Symposium online by clicking here. Note that until the webcast begins the page will be blank. Do not worry - you have come to the right place for the webcast!



Jonathan Berman

Jonathan Berman, Fellow Milken Institute, Author Success in Africa

JONATHAN BERMAN is an investor and author of Success in Africa, about the fastest-growing markets in the world and the CEOs who succeed there.

Jonathan is a fellow of the Milken Institute Center for Finaciial Markets and CEO of J.E. Berman Associates, an investment and advisory firm. He previously served as senior partner and director of the corporate practice at Dalberg, a strategic advisory firm focused on frontier markets with eleven offices worldwide.. He’s advised numerous global leaders in oil, gas, mining, agribusiness, education, healthcare, IT and consumer goods, as well as governments and investors active in these sectors on entry and operations in emerging markets, as well as the political and economic dynamics that drive shareholder value.

Jonathan serves on the board of directors of Asoko Insight, an information services company delivering superior data and analysis on African corporations to customers worldwide, and is active with numerous NGOs. His views have appeared in The Wall Street Journal, New York Times, Bloomberg and Harvard Business Review, where he writes a regular feature on leadership, uncertainty and global markets. He is a member of the Council on Foreign Relations, and a graduate of Yale and Berkeley.


Ömür Budak, Consul General of Turkey in Boston

Ömür Budak, diplomat, served from 2012-14 as Deputy Chief of Staff to President Abudllah Gul of Turkey. He is currently Consul General of Turkey in Boston and a Fellow of Harvard University’s Weatherhead Center for International Affairs. His served earlier in New York as Counsellor in Turkey’s Permanent Mission to the UN;  in Turkey as Deputy Undersecretary for European Affairs in the Ministry of Foreign Affairs; and in Brussels as Second Secretary, Permanent Representation of Turkey to the EU. Mr. Budak has also served in Austria and Azerbaijan. He received his MA in international business from Buckinghamshire Chilterns University College, UK, and his BA in international relations from the University of Galatasaray, Turkey. He also attended the Diplomatic Academy of Vienna.
Lourdes Casanova, Academic Director, Emerging Markets Institute, Cornell University

Lourdes Casanova is Senior Lecturer and Academic Director of the Emerging Markets Institute, Samuel Curtis Johnson Graduate School of Management, Cornell University. She was formerly at INSEAD, France. She specializes in international business, with a focus on emerging-market multinationals. In 2014, she was recognized by Esglobal as one of the 50 most influential Iberoamerican intellectuals. A Fulbright scholar, Prof. Casanova got her Master’s degree from U. of Southern California and her PhD from the U. of Barcelona. She has been a visiting professor at UC-Berkeley, U. of Cambridge, and U. of Oxford. She has directed executive programs for senior managers from several multinationals, including Telefónica, BBVA, and Cemex. 

Prof. Casanova is author or co-author of The Political Economy of an Emerging Global Power: In Search of the Brazil Dream (Palgrave, 2014), Global Latinas: Latin America’s emerging multinationals (Palgrave, 2009), and Innovalatino, Fostering Innovation in Latin America (Ariel, 2011) as well as numerous journal articles. 
Prof. Casanova is also a member of the World Economic Forum’s task force on Competitiveness in Latin America, the Advisory Committee European Union/Brazil, World Investment Network at UNCTAD, and the B20 Task Force on ICT and Innovation in Los Cabos. She serves on the board of many nonprofit organizations and was responsible at INSEAD for the Goldman Sachs 10,000 women initiative. 
Bhasker Natarajan, Chief Operating Officer, Large Emerging Markets EVP, Liberty

Bhasker Natarajan is Executive Vice President, Liberty International, and Chief Operating Officer–Large Emerging Markets Region, with responsibility for Russia, India and China operations. Prior to January 2014, he was COO of the India Region and General Manager – Global Best Practices, and Global Safety. 

Bhasker has been with Liberty Mutual since 2003. He spent eight years in Corporate Strategy & Research, where he was the Vice President and Manager of the group. Prior to joining Liberty Mutual, Bhasker was an Engagement Manager with McKinsey & Company where for four years he advised Fortune 500 clients in pharmaceutical, financial services and hi-tech industries. He has also worked in BAT Industries. 

Bhasker holds an MBA from Wharton Business School in Strategy and Finance, an M.S. and a B.Tech in Chemical Engineering from Northeastern University, Boston and Indian Institute of Technology, Kanpur, respectively.

Humberto Ribeiro, former Secretary of Commerce and Services in Brazil’s Ministry of Industry, Commerce, and Foreign Trade; Entrepreneur

Humberto Ribeiro is former Secretary of Commerce and Services in Brazil’s Ministry of Industry, Commerce, and Foreign Trade (2011-2014). He is also an IT entrepreneur who helped build one of Brazil’s largest IT outsourcing firms (Politec), with significant international operations, that was acquired in 2011 by the Spanish firm, Indra. As Secretary, he created the Official Catalog for Investment Opportunities that helped attract a record of US$200+ billion in foreign direct investment into Brazil, and promoted public policies to foster entrepreneurship that helped achieve the lowest unemployment rate in Brazil's history. His emphasis on developing new services industries and modernizing local supply chains resulted in growth rates of 4-12% in these areas. In August, 2014 he joined Cornell University as a Visiting Scholar in the S.C.Johnson School of Management.

Humberto holds a Bachelor in Civil & Environmental Engineering from the University of Brasilia, an MBA in Government Administration and has participated in executive programs at MIT, INSEAD, the Wharton School, and Georgetown University. He is a recipient of numerous awards and recognitions, including the Federal Medal of Victory from Brazil in 2014.
Joel Schwarz

Joel Schwartz, Senior Vice President, Global New Business Developement, EMC

Joel Schwartz is Senior Vice President and General Manager, Global New Business Development at EMC Corporation, which had revenues in 2014 of $24.4 billion and 60,000 employees worldwide.  He is responsible for the overall strategic direction of EMC’s New Business activities around the world.  In his global role, he initiated EMC’s R&D efforts in Brazil, Russia, India, China, Singapore and Mexico as well as numerous investments/ acquisitions in Israeli companies and joint ventures in China, including EMC’s joint venture with Lenovo Corporation.

Mr. Schwartz joined EMC in 1999 from Data General Corporation where he served as SVP and GM of the CLARiiON Division and as VP, Worldwide Sales and Marketing.  At EMC, under Mr. Schwartz, annual sales for the CLARiiON Division grew from $500M to $2B in five years.  Mr. Schwartz was also the senior EMC executive responsible for the Dell/EMC relationship.

Mr. Schwartz is a member of the board of directors or advisory board of several organizations, including Mass Ventures, Finca Vigia Foundation, Brandeis International Business School, US-Russian Business Council, Russian Venture Fund, and Long River Ventures.  

Mr. Schwartz holds a BSEE and MSEE from Case Western Reserve University and also attended the Executive Management Program at Stanford University.

Wiebe Tinga

Wiebe Tinga, EVP and Chief Commercial Officer, Hasbro

A 25-year veteran of Hasbro, Wiebe Tinga is responsible for the leadership, planning, direction and control of all commercial activities for Hasbro’s global operating markets. He reports directly to Brian Goldner, Hasbro’s Chief Executive Officer.

Prior to this position, Mr. Tinga held the role of President, North America Sales and Marketing. Under his leadership, he improved trade relationships, drove innovative marketing and improved the profitability of the U.S. and Canada segment. Prior to that, Mr. Tinga served as President, Asia Pacific/Latin America/Mexico Sales & Marketing. During this time, Hasbro’s market share, profitability and sales volume on its product lines within Hasbro Latin America and Asia Pacific, steadily improved, and secured important gains in key strategic markets, including Brazil and China.

Mr. Tinga’s career with Hasbro began in 1987, when he joined the marketing department at Hasbro Netherlands. During the next few years, Mr. Tinga assumed several positions of increasing responsibility in the Benelux (Belgium-Netherlands-Luxembourg) region, ultimately culminating in his appointment as General Manager of Hasbro Benelux in 1993. In 1995, he was promoted again to General Manager of Hasbro’s Northern and Central European Region.

Mr. Tinga is an advisory board member of Northeastern University’s Center for Emerging Markets. Throughout his tenure at Hasbro, he has been active in a variety of toy industry associations and non-profit organizations across the globe.

Mr. Tinga received his BS in Marketing and Advertising from the Higher Business School for Economic Studies in Utrecht, Netherlands.

 Dean Hugh Courtney

Hugh Courtney, Dean and Professor of International Business and Strategy

Hugh G. Courtney is Dean and Professor of International Business & Strategy at Northeastern University’s D’Amore-McKim School of Business. He is the former Vice Dean and Associate Dean of Executive Programs at the University of Maryland’s Robert H. Smith School of Business.

Dr. Courtney is an expert on business strategy and competitive dynamics and he has published widely in leading practitioner journals such as the Harvard Business Review and McKinsey Quarterly. His book on strategy under uncertainty, 20/20 Foresight: Crafting Strategy in an Uncertain World (Harvard Business School Press, 2001), was a business bestseller.

Before returning to academia in 2002, Dr. Courtney was with McKinsey & Company where he was a member of the Strategy Practice leadership team. His innovative consulting and research contributions while at McKinsey were recognized when Consulting Magazine named him as one of the five “Up and Comers” in the consulting industry in 2001.

Dr. Courtney is a Phi Beta Kappa graduate of Northwestern University and earned his Ph.D. in economics from the Massachusetts Institute of Technology where he was a National Science Foundation Graduate Fellow.


Ravi Ramamurti, Distinguished Professor of International Business and Strategy, Director of Center for Emerging Markets

Ravi Ramamurti is D’Amore-McKim Distinguished Professor of International Business & Strategy, and Director of the Center for Emerging Markets at Northeastern U. For 35 years, his research and consulting have focused on strategy and innovation in emerging markets. 

Ramamurti obtained his MBA as a gold medalist from IIM-Ahmedabad, and his DBA from Harvard Business School. He has been a visiting professor at Harvard Business School, MIT’s Sloan School, CEIBS-China, IMD-Switzerland, Fletcher School at Tufts, and the Wharton School. He is the author of seven books, including three on emerging-market multinationals published by Cambridge U Press. His article on reverse innovation with Vijay Govindarajan won the 2012 EBS Prize and he co-authored “Delivering World-Class Healthcare Affordably,” Harvard Business Review (Nov 2013). 

Ramamurti has been a consultant to the UNDP, USAID, and Fulbright, and was principal consultant to the World Bank’s board on privatization. He advised The Economist group on its online courses on emerging markets. He has been a consultant to a dozen governments and several US and foreign firms. He is a frequent keynote speaker and is quoted regularly in the business press.



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Northeastern University Center for Emerging Markets, directed by Professor Ravi Ramamurti, conducts and disseminates research on emerging economies to managers and policy makers. For questions regarding this event, please contact Hannah Skahill at h.skahill@neu.edu.